Meet Tracy Diziere, “My Marketing Person™”
In plain terms, if you need help getting your products or services positioned to sell and your small business running as efficiently as possible, I’m your marketing person.
Need something more formal? Here’s a basic bio:
Tracy Diziere specializes in strategic, results-driven marketing, advertising, and public relations initiatives. In July 2007, she founded an advisory company, Tracy Diziere & Associates (TDA), to help small- to medium-sized businesses with their strategic marketing and public relations initiatives. She brings to her clients a passion for problem-solving, applying targeted communication, process improvement, and knowledge management approaches to support them. With bachelor’s and master’s degrees in English and Creative Writing, Tracy leverages her attention to detail, writing skills, and innovative thinking to help clients succeed in their marketing efforts. In her 15-year career prior to founding TDA, Tracy held various marketing, sales support, program coordination, and public relations positions for large entities (such as Arthur Andersen, Arizona State University, and Thomson Learning) and small private companies, including three software/SAAS development firms. Sample results included a smarter sales opportunity evaluation process that drove a more than 70% win rate and process improvements leading to a 25% growth in successful completion rate over 4 months.
Need proof? Here’s what others say about me:
“Tracy is a forward thinking, proactive marketing professional. . . . She was a huge asset to my sales team and contributed significantly to our top and bottom line business results.”–Vice President, Sales
”Tracy is a true go-getter in every sense of the word. She was able to jump into a marketing communications position supporting an unfamiliar product and have an immediate and positive impact . . . Tracy’s tireless work ethic, attention to detail, and the good judgment to know when to focus tactically vs. strategically will make her a tremendous asset to any organization.” –Product Marketing Manager
“Tracy initially knocked our socks off with her proactive approach to our interview and continued in that same vein throughout our working together. She is able to work without hand holding and produce items that are timely, relevant, useful, and adaptable.” –Sr. Product Manager
“Tracy has exceptional communication skills and consistently adds value in her personal internal/external communications as well as company internal/external communications.” –VP of Product Development
“Your rapid response evidences why practice personnel value you so much; your accessibility, quick turnaround and attention to service are a model for others. I really appreciate your efforts and wanted to let you know. Thanks so much.” ‑‑VP of Human Resources
“Thanks for all of your help. It has helped us move forward several steps. The . . . sell sheets were amazing and got us moving in the direction that we needed.” –Co-Owner of a Start-up Platform Development Company
“I have to say that I’m really thankful for the help on this. It was within our budget and the results were nothing less than spectacular, especially considering that you did this on such short notice and not having any exposure to the industry.” –Co-Owner of a Start-up Platform Development Company
“Your success in working with (us) to be recognized as one of the fastest growing firms in Arizona brought credibility and success to the firm. We thank you for your commitment, time, and diligence . . . and congratulate you on a job well done.” –President, Environmental Software Company
“Tracy brought her marketing expertise to assist us with market messaging and sales conversion. She quickly offered clear, concise suggestions that provided immediate results. I would recommend her to any business looking to take sales and marketing to the next level and would not hesitate to hire her again.” –Co-Owner of a Start-up Online Retailer
